EiG announces four LaunchPad finalists

14/09/11

EiG, the global iGaming marketplace for innovation, localisation, partnerships and ideas, and described by Betting Business Interactive as ‘the iGaming industry’s premier conference and expo’, has unveiled the four start-up companies that will take part in the annual EiG LaunchPad platform (Milan, Italy 19-22 September, 2011).

EiG, the global iGaming marketplace for innovation, localisation, partnerships and ideas, and described by Betting Business Interactive as ‘the iGaming industry’s premier conference and expo’, has unveiled the four start-up companies that will take part in the annual EiG LaunchPad platform (Milan, Italy 19-22 September, 2011).

The start-up companies which have been selected to pitch their ideas to a panel of industry experts, investors, and EiG delegates are: Multigaming Network, a B2C affiliation scheme; TopHatApps, a mobile gamer and app developers’ community; Tajitsu Industries, a predictive customer data analysis software; and Crowdpark, a social betting Facebook application utilising virtual currency.

Discussing their selection, each company revealed a little taster of what they are going to present at the LaunchPad event:

Multigaming Network
"Multigaming Network's objective at EiG is to introduce a new marketing model that will achieve better customer acquisition and retention in the gaming industry. So far gaming operators have been working on traditional models of affiliation, while our new model will be designed for the gaming industry and will give operators the chance to enhance their portfolio of marketing tools."
Pietro De Remigis. CEO

TopHatApps
"We are going to EiG LaunchPad to network and raise cash for our venture, TopHatApps. Our proposition is an app that delivers free gaming into restricted markets, and then slowly introduces regulated gaming as legislation permits. We have already released the first Beta test of the application, which became a top five selling casino app in over 30 territories."    
David Wainwright. CEO

Tajitsu Industries
"LaunchPad gives us the opportunity to reach out to the very top-level decision makers and investors in the commercial gaming industry, and show them our artificial intelligence predictive analysis software. We offer a unique software solution that predicts future player and market behaviour based on historic data, which will enable operators and audit agencies to be proactive in solving their dedicated tasks and to give them a competitive edge. If we succeed at LaunchPad, the market stands open for us."
Klas Moberg. CEO

Crowdpark
"Crowpark is very happy to have been selected to the final four of EiG LaunchPad, and will be bringing Bet Tycoon, a social media betting game, to present to the high-level audience. Currently, Bet Tycoon is the biggest betting game on Facebook with around one million active monthly users, and we are seeking investment and partnership at LaunchPad to help take the game to the next level."
Ingo Hinterding. CEO

Reshma Sohoni, partner at early-stage micro seed investment fund Seedcamp, and one of the event's judges,confirmed the importance of the initiative: "LaunchPad is a great way to see what kind of innovative ideas are being worked on and built into companies. With so many experts coming to this conference, EiG is a great forum to have the event."

For more information on EiG Launchpad, please visit: /startup_launchpad/s1893


Media enquiries:
Chris Jones, Scott & Jones Communications │Email: cj@sjc.co.uk
Nick Norton, Scott & Jones Communications │ Email: nn@sjc.co.uk


EiG: Local Knowledge Shared Globally - 19-22nd September 2011. Plugging you into the heart of Italy, Europe’s fastest growing iGaming market, EiG celebrates its 10th year by moving from Copenhagen to Milan and bringing together 1500+ .com and .country iGaming leaders to capture emerging local opportunities, create partnerships, and generate new profits. Innovative start-ups, new entrants from the media, lottery and brick-and-mortar space, and global iGaming brands will again attend to learn from an unrivalled mix of CEO panels, inspiring outside industry keynotes, innovation case studies and interactive discussions, and to see hundreds of new products on display. EiG - the must-attend global marketplace of innovation, localisation, partnerships and ideas that delivers measurable ROI for your business! www.eigexpo.com.