EiG - Programme

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Programme

Tue 20/09/11
Wed 21/09/11
Thu 22/09/11

Tue 20/09/11

Time	Track 1	Track 2
10:00	EiG registration opens
12:00	EiG Expo opens
12:10	Speed networking in Expo hall
13:00	Welcome address by Clarion Gaming
13:10	Opening address
13:30	CEO Panel: Global vs. local and niche players – identifying the future’s winners in the newly regulated, consolidating and increasingly localised iGaming market
14:30	Coffee and refreshment break
15:00	Start-Up LaunchPad	Italy in the spotlight – workshop in partnership with Business International
17:00	EiG’s 10th Birthday Reception in Expo hall
20:00	Close of EiG Day one

Wed 21/09/11

Time	Track 1	Track 2	Track 3
09:00	Registration opens
09:30	EiG Expo opens
10:00	Conference opens: Chairman’s opening address
10:15	Interconnected lives of Digital Natives – understand future generations’ entertainment habits to shape your digital propositions and influence digital policies
11:00	Making it work in highly regulated markets – what you can learn from airline and financial services' industries to lead your company through times of transformational change driven by regulation and consolidation?
11:45	Coffee and refreshment break
12:30	Track One: Regulations and taxation – preparing for your move to new markets Chaired by: Tony Coles, Partner, Jeffrey Green Russell	Track Two: Focusing on the customer for improved player acquisition and retention Chaired by : Shahar Attias, Founder and CEO, Hybrid Interaction	Track Three: Securing a competitive edge in your vertical
13:15	Lunch break
14:45	Track One cont.:Regulations and taxation-preparing for your move into new markets	Track Two cont.: Focus on the customer for improved player acquisition and retention	Track Three cont.: Securing a competitive edge in your vertical
15:15			Convergence of platforms: Responding to consumer demand by providing a single customer view over various gaming platforms: land-based, mobile and online
15:45	Comparing regulatory and tax models and sharing best practice in regulating iGaming in global markets to create sustainable industry that serves consumers, states and businesses	Successfully implementing social media monitoring tools in your customer management to identify potential brand risks and to improve your product offer
16:00			Transforming your sportsbook into a more cost-efficient and automated operation to take advantage of further advancements in live betting and risk management tools
16:30		Website launch case study: Personalising your marketing approach to appeal better to your internet savvy customer
16:45	Regulators’ roundtables – interactive break-out sessions to engage with regulators, available for further discussion and in-depth questioning		Payments in regulated and regulating markets
17:00		Offline/online convergence case study: Integrating your land-based and online strategies to cross-sell and up-sell products across different platforms	Payments in regulated and regulating markets
17:30	Close of EiG day two
21:00	Official EiG Party Sponsored by SafeCharge

Thu 22/09/11

Time	Track 1	Track 2	Track 3
09:00	Registration opens
09:30	EiG Expo opens- be early to visit the EiG exhibitors and recover at the complimentary Revival Post-Party Breakfast
10:30	CEO Panel: Next generation gaming products:
11:30	Revival Post-Party Breakfast
12:00	Track One: Securing the first mover advantage for entry into new markets Chaired by: Mauro de Fabritiis, International Development, Partner MAG Consulenti	Track Two: Winning the most lucrative iGaming market there is- North America Chaired by: Michael Pollock, Managing Director, Spectrum Gaming Group	RGA Briefing – Exclusive for EiG 2011
12:30	The .country approach: Building and scaling up a strong brand with fully localised products and services for a highly effective .country business - Gioco Digitale case study
12:45		Securing your first-mover advantage – strategies implemented by global and North American players
13:00	Winga case study: Securing a leading share of the market with an innovative cross-channel product and marketing approach
13:30	Lunch - your last chance to networking with EiG’s delegates, exhibitors and sponsors
15:00	End of EiG 2011

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