Emerging Markets Room 116 Making your products work harder in emerging markets Looking at the global landscape, there are many new and lucrative jurisdictions for you to focus your efforts. And whilst you may be up to speed on the regulations, actually entering a brand new foreign market could be alien to you or perhaps you’re looking at fresh ways to approach a particularly tricky territory. This session provides case studies from operators who have been there, faced the challenges and can now pass on their top tips for effectively entering new markets. Stefan Hamann, International Business Development, Paddy Power, Ireland Matt Jellicoe , Business Development Director, Bodog, Canada/UK

Interactive Roundtables Room 117 Interactive Roundtable Discussions This is your opportunity to discuss in more detail all the key issues and challenges that concern you most. You’ll be able to ask questions and examine the key issues for each subject in an informal and intimate manner. There’ll be 15 expert speakers each with the remit to explore and analyse a particular issue. These sessions are broken down into 35 minute segments that correspond with the track presentations; a buzzer will sound after each segment indicating that it is time for you to move tables or choose a track presentation. Topics to choose from: 1. Payments 2. Fraud sponsored by iovation 3. Anti-money laundering 4. Risk management 5. Recruitment 6. Investment 7. IPTV 8. Mobile marketing 9. European Court of Justice rulings and their implications 10. Online lotteries 11. Advertising and sponsorship 12. Social responsibility 13. Skill Games 14. DDOS/Security 15. Affiliate Marketing Leon Thomas, Head of Regulatory Compliance, PartyGaming, Gibraltar Wolfgang Schwens, bwin, Austria Raphael J. Arnold, CEO, NetRefer, Malta Stefano Sbordoni, CEO, Studio Sbordoni, Italy Scott Olson, Vice President, Marketing, Iovation, Justin Bellinger, Head of Professional Services, Cable and Wireless, UK Martin Pashley, Head of Gaming, GB Group, UK

Technology Room 115 Moderator: Michael Caselli, IGaming Business Magazine, United Kingdom How can you best fully utilise the mobile platform Mobile gambling has been talked about for years as the platform to watch. And for many people, they are still watching as cynics believe mobile gambling has never really hit its full potential. But there are operators who are doing developing a large keen and loyal customer base, so what are they doing right? This provides you with a basis for entering mobile market in the most effective way possible. , , John Lancelet, Director of Mobile Services, GigaSlot, Czech Republic Netane Teicher, Head of Casino, Playtech, Israel

Emerging Markets Room 116 Overview of the Asian market and the opportunities for remote gambling in this region With many eyes looking East, remote gambling operators are keen to discover whether there is a real profitable prospect for success on this continent. Join this session to ascertain an overall picture of the legal issues so you can be sure of the best jurisdictions to concentrate on. Then don’t miss the latter section that delves deep into the social psyche of Asia and shows you which games you should be investing in order to accomplish in this complex market. Kingstone Kim, President, World Mahjong Federation, South Korea Frank Chan, CEO, Samvo, Hong Kong Lorien Pilling, Global Betting & Global Gaming Consultants, United Kingdom

Interactive Roundtable Room 117 Interactive Roundtable Discussions (continued) Choose one roundtable topic to attend as detailed in the Interactive Roundtable Discussions 10.00 Luisa Hoffman, Associate, Olswang Lawyers, UK

Technology Room 115 Creating a successfully operative interactive television gaming product • What constitutes as interactive television in the gambling sphere? Is it all about the red button? • Is the “interactive” element crucial to success in television gaming? • What role does IPTV play in the future of interactive television? • What are the technological considerations you need to be aware of when adapting your product? Neil MacDonald, Group Managing Director, YooMedia Plc, UK Anton Kaszubowski, CEO, Pitchgaming.com, UK Gabriele Gresta, Digital Magics, Italy

Emerging Markets Room 116 Getting to grips with Latin America: how should you approach this untapped market? Latin American hasn’t been approached with the same gusto as Asia or Europe, but the region certainly embraces gambling in an enthusiastic manner, so should Latin America be on your wish list? Which jurisdictions provide the best opportunities for entry and growth? Are there cultural considerations you need to take into account? And which games work best and for which Latin American jurisdictions? Almir Ribeiro, CEO, BetBoo, Brazil

Interactive Roundtable Room 117 Interactive Roundtable Discussions (continued) Choose one roundtable topic to attend as detailed in the Interactive Roundtable Discussions 10.00 slot Justin Bellinger, Head of Professional Services, Cable and Wireless, UK

Technology Room 115 Developing and exploiting multi-platform capabilities to increase your revenues With terms such as “Quad Play” being thrown casually around, anyone would think that true convergence of multiple platforms exists. Perhaps for mass technology products it does, but what’s the status for remote gambling? Are operators working on developing games on multiple platforms or are they sticking to just one? Which companies stand out as innovative and genuine purveyors of cross platform gaming? And what can you learn in your quest for quad play? Debbie Mason, CEO, MM MediaMatrix Ltd, UK Laurant Weil, CEO, Playin'TV, France

Emerging Markets Room 116 Pan European overview: assessing new business opportunities on the continent Are you operating in a saturated market? Perhaps you have gained a substantial and impressive market in share in the current operating markets? Maybe you have aspirations of European market dominance? Whatever your reasons, the European market is open for business with many jurisdictions offering online gambling lucrative opportunities in operating within them. Join this session to get the low down on the jurisdictions you should be focusing your international business development on. Andrei Goleatin, Business Development Manager, GamblingUA, Ukraine Ola Wiklund, Partner, Wistrand Law Offices, Sweden Wayne Lurie, Partner, Lurie, Inc., South Africa

Interactive Roundtable Room 117 Interactive Roundtable Discussions (continued) Choose one roundtable topic to attend as detailed in the Interactive Roundtable Discussions 10.00 slot

Technology Room 115 Innovative ideas in new game development Everyone is looking for the next big thing. The game that will captivate the public and will provide greater revenue for your company. But what’s out there, who are the innovators and how can you ensure your company is keeping on track of new developments. This session takes you through the exciting new concepts to hit the remote gambling, as well as taking a look at inspiration from the forward-thinking video gaming industry. Tony Tong , Chairman & CEO, PacificNet, Macau Paul Sulyok, Managing Director, The New World Assembly, UK

Moderator: Michael Caselli, IGaming Business Magazine, United Kingdom

Richard Depew, CEO, Venetian Interactive, Canada
Mitch Garber, CEO, PartyGaming, Gibralter
Fabio Schiavolin, CEO, Mr Toto, Italy
Joel Hasse Ferreira, Member, European Parliament, Portugal